Seattle, WA January 9, 2007 - Customers can now enjoy caffeine-free herb teas with the
added pleasure of knowing that they were produced under the socially, environmentally and economically
sustainable conditions of Fair Trade certification. Four of Choice Organic Teas? existing caffeine-free
herb teas, Chamomile Herb Tea and Wild Berry Herb Tea (Original Line), Chamomile Spearmint and Northwest
Blackberry (Gourmet Line) now display the Fair Trade Certified? logo. Additionally, Green Moroccan Mint
Tea (Original) and Moroccan Mint Green Tea (Gourmet), which both have contained Fair Trade Certified
green tea for years, are now blended using Fair Trade Certified spearmint. Choice Organic Teas organic
and Fair Trade Certified teas are available in loose leaf, 16-teabag and 20-teabag boxes and are sold at
natural foods retailers, cafes, select mass-market stores around the country, university and college
campuses, and other foodservice venues specializing in Fair Trade Certified products.
The Egyptian farmers who grow Choice Organic Teas' Fair Trade Certified chamomile, hibiscus and
spearmint are using the money received through Fair Trade premiums, paid by Fair Trade importers, to implement
programs to address their high illiteracy rate. They have started reading and writing classes and have established
scholarship funds to allow children to complete their education. Additionally they are working towards implementing
private healthcare and life insurance for all farmers and factory workers. A representative from Choice Organic Teas'
Fair Trade Egyptian farm notes that, “Fair Trade has proven to be a very effective and practical way to brighten
the future and turn around farmers lives. It is giving farmers access to financial resources and helping them
organize in groups to support and help themselves and their communities.” .
Every purchase of Fair Trade Certified tea from Choice Organic Teas offers consumers a quality cup and
provides workers and their families the opportunity to take an active role in improving their lives. Fair Trade
certification guarantees fair wages, respectable living and working conditions and a worker-managed premium. For
more information on Fair Trade certification, visit
About Choice Organic Teas
A brand of Granum, Inc. of Seattle, Choice Organic Teas made its debut in 1989 as an
outgrowth of the company founder Blake Rankin?s active involvement in the organic marketplace. As
North America?s # 1 selling exclusively certified organic tea line Choice Organic Teas has promoted
the growth and development of organic agriculture in tea estates worldwide. They offer more than
seventy varieties of Black, Green, Oolong, White teas, and herbal infusions available in teabags
and loose leaf. In 2000, Choice Organic Teas became the first tea crafter in the United States to
offer Fair Trade Certified tea, expanding awareness of a just form of trade with the developing world.
Choice Organic Teas are manufactured in a certified organic facility where Green-e Certified renewable
energy certificates (RECs) from wind power are purchased to offset emissions from 100 percent of their
electricity usage and to support clean energy development. Visit www.choiceorganicteas.com for more information.
Susan Holden Walsh
Essenza Communications, Inc.